Mike Henry
Practical Inventor of Humane &
Profitable Business Systems
About Mike
Mike Henry is a practical inventor of 'living systems' for businesses. Fueled by a deep-seated rejection of the inefficient, demoralizing strategies that have become the status quo, he builds the humane, high-empathy marketing and sales processes that other companies can't. This rejection of 'business as usual' led him to create the NOBLE framework, a dynamic system for turning cold leads into warm conversations.
Author of "The Next Best Message"
An author and founder of three companies, Mike's inventive approach is built on two decades of creating revenue systems from the ground up. His ability to create unique selling strategies once turned a $10,000 ad spend into $12 million in new revenue for a single client.
Guiding Principles
Humane
Success doesn't require burning out your team or treating customers like numbers. We build systems that prioritize respect and empathy, creating loyalty that lasts.
Alive
The market changes daily; your strategy must too. We abandon rigid frameworks for 'living systems' that adapt, learn, and evolve in real-time.
Owned
Don't build your business on rented land. We focus on creating and nurturing owned media, like your email list, to build a resilient, profitable asset you control.
Speaking Topics
The NOBLE System: Inventing Humane Marketing That Is Dramatically More Profitable
Fueled by a rejection of empathy-lacking business processes, Mike unveils his proven NOBLE framework. This talk details how he turns cold leads into warm conversations and equips leaders to build respectful, predictable, and scalable processes that win both customers and profits.
Key Audience Takeaways:
- How to build an ethical, consent-based marketing engine that converts skeptics into buyers without high-pressure tactics.
- The 3-part method for turning cold leads into warm, profitable conversations by systematically building trust.
- A repeatable framework to design scalable processes that win over customers and energize your internal teams.
Marketing Autopsy: Why Static Frameworks Fail and How to Invent a Living Strategy
Is your strategy built for a world that no longer exists? Mike pulls back the curtain on why most automated systems fail and reveals his 'living systems' approach. This session provides a new way of thinking to architect the responsive, relationship-first marketing engine your business needs to thrive.
Key Audience Takeaways:
- A 5-point diagnostic to instantly identify the critical failure points in any marketing campaign.
- How to apply the 'living systems' approach to build a marketing engine that adapts to market changes in real-time.
- The methodology for abandoning rigid models and inventing a dynamic strategy that evolves ahead of your market.
The Owned Media Awakening: Why Your Email List Is Your Most Valuable Asset
As an Owned Media Evangelist, Mike makes a compelling case that your email list is your most valuable asset. This strategic briefing for leaders covers how to measure true ROI, protect your asset from decay, and transform it into the engine that drives sustainable, long-term growth.
Key Audience Takeaways:
- How to prove the 10X value of your email list to get budget and buy-in from any C-suite.
- A simple financial model to calculate the true, long-term ROI of your owned media, beyond just vanity metrics.
- A 3-part strategy to reverse list decay and transform your email list into a self-sustaining asset.
Practical, Actionable Tools
Attendees receive professional resources designed for immediate implementation.
Key Metrics
$12M Revenue from a $10k Ad Spend
150 ICE Cold Leads 5+ HOT Qualified Opps In One Afternoon
Created Hybrid Sales Campaign Engaging Decision-Makers for <$30
Top-Grossing Business Development Specialist in GKIC History
The Conversation
Mike's frameworks directly address the critical challenges facing modern businesses. His talks provide actionable solutions to the problems highlighted in recent industry analysis:
The Empathy Edge: How Customer-Centric Models Are Driving Unseen Profits
- Harvard Business Review
The Cold Call is Dead. The Future of Sales is Human-Centered Automation.
- Forbes
Escaping the Algorithm: Why Your Email List Is Your Most Valuable Asset in the Next Decade
- Wired
Latest Thoughts
Static frameworks are dead. Businesses thrive when they build living systems that adapt and respond. It's not about finding a magic formula, it's about architecting a relationship-first engine that grows with you. #Marketing #BusinessSystems #HumaneMarketing
Award-Winning Expertise
Winner, Best Non-Profit Email Makeover 2024 Unspam Email Conference
Ideal Audiences
For Event Planners
Need a summary of Mike's topics and bio to share with your team? Download the official one-sheet for all the details.
Download One-Sheet (PDF)Ready to Invent Your Future?
Let's talk about how Mike can bring these transformative ideas to your next event. For booking inquiries, please reach out directly.
